ZHEESHEE in collaboration with Sila Sveta created multimedia presentation of a new car – BYD Tang. We were pressed for time and had only one month to implement Sila Sveta’s ideas. Under the direction of Alexander Us (Sila Sveta) ZHEESHEE’s specialists created 10-minute content for enormous LED setup in Diamond Arena in Beijing, China.
Working with light and lasers turned out to be new and very interesting experience for our team. In this show we simulated car’s ride through mountains, adapted content for car balet, visualized intellectual system DiLink (built-in car) and even released a dragon on the stage.
Creative DirectorAlexander Us
Lighting designersPavel Zmunchila
Production directorMichael Dadaev
Animation & RigAnton Chistyakov
Music and sound designMaksim Khrychev (sound force)