Zhee-Shee in partnership with Motionbrothers created a content for presentation of new premium SUV – Land Rover Discovery Sport to the Russian audience.
The event took place in Congress park of Radisson Royal Hotel in Moscow. The space of the presentation was stylized and decorated according to the concept "Adventure is in our DNA". Guests entered through the “Tunnel of Impression” – 15 meter construction, its surface was made of projection screens. Our content was shown on the tunnel’s surface with help of 6 projectors.
Being inside this installation guests got a possibility to rush through all seasons and to appreciate DNA of feelings of Discovery Sport's driver. All visuals multiplied WOW-effect in welcome-zone of presentation.
Motion graphic for presentationSergey Romashkin