Land Rover | Discovery Sport
about
goal
Zhee-Shee in partnership with Motionbrothers created a content for presentation of new premium SUV – Land Rover Discovery Sport to the Russian audience.
idea
The event took place in Congress park of Radisson Royal Hotel in Moscow. The space of the presentation was stylized and decorated according to the concept "Adventure is in our DNA". Guests entered through the “Tunnel of Impression” – 15 meter construction, its surface was made of projection screens. Our content was shown on the tunnel’s surface with help of 6 projectors.
realization
Being inside this installation guests got a possibility to rush through all seasons and to appreciate DNA of feelings of Discovery Sport's driver. All visuals multiplied WOW-effect in welcome-zone of presentation.
style frames
CREDITS
Motionbrothers
Art-DirectorSergey Ivanchuk
Zhee-Shee Production
LeadArtem Shcherbakov
3D-artistsAlexandr Lutay
Nail Gaynullov
Motion-designerIlya Panchukhin
Motion graphic for presentationSergey Romashkin
