Olyfrin
The Smetana agency took the need for mucosal hydration to an absolute level. The agency invited Zheeshee to shoot a commercial video with the funny consequence of neglecting hydration.
In addition to the usual pre-production issues, the project teams discussed the degree of mummy wrapping and the proper dispersion of sand. We conducted two tests recreating different degrees of aging of the mummy.
style frames
CREDITS
Solopharm
Head of Marketing groupDmitry Shlyakhov
Senior product managerNatalia Morozova
Junior product managerAnna Uftikova
Smetana
Creative group headAlexander Eperin
Artur Danielyan
Senior CopywriterAlina Dmitrieva
Account managerKseniya Stepanova
Junior Account managerYulia Sukhanova
Client Service directorAnna Gubareva
Production DirectorAnton Cherkasov
ProducerNatasha Abzalova
ZHEESHEE
DirectorAlexandr Boykov
Executive producersAlex Novikov
Nikolay Gavrilov
DOPVasily Shiroky
ProducerDaria Neustroeva
Linear producerNikolay Gavrilov
Producer AssistantEugenia Arkhipova
AdministratorNikolay Andronov
1 ADAnastasia Murashkina
GafferGeorgy Mikhaylov
DollyAndrey Korovichenko
Focus pullerRoman Markin
Sound editorAlexander Svistunov
Production-designerTatyana Zhilyaeva
Costume designerMaria Shibalova
Makeup artistAlina Nazarova
Special effectsPavel Babkin
Casting-directorNatalya Nelidova
Casting assistantViktoriya Novikova
Assistant Director 2Maria Kozharskaya
Editor on the setAnton Donskoy
EditorDmitry Sebrov
ComposerIlya Shibanov
ColorMaksim Mironov
Sound designDmitry Nakhimov
Clean upMax Tcheslavsky
Motion designAnton Adamov
Concept-artistOlga Kononenko
PhotographerLyubov Kozorezova
