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music one tv

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about

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goal

Russian state TV company launched a new musical channel – Music One TV. In the shortest time possible ZHEESHEE created fully fledged advertising promo.

idea

Music One TV positions itself as guide to youth culture. Central characters of video are bright, provocative, each of them embodies different types of music, presented on the channel’s air.

realization

We had only 4 days for pre-production. Characters much as locations suggested to be offbeat and catchy. Task with actors was completed by wonderful casting director Yulia Shvaybovich. While searching for locations we did our best.

style frames

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CREDITS

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people

ZHEESHEE

DirectorVladimir Sheyan

director of photographyVladimir Sheyan

ProducerOtar Berov

Casting directorYulia Shvaybovich

CutDmitry Sebrov

Executive ProducerNikolay Gavrilov